When you understand and meet the needs of your audience, you’ll see your traffic increase and your conversion rate go up. Follow these useful SEO tips to make the most of your marketing strategy. 1. Ask other people for backlinks. This is especially helpful if you’re just starting out with your SEO strategy. Ask your friends, relatives, clients and co-workers to put a backlink to your website on their website. Ideally, they’ll add the backlink in the content itself instead of in the footer or sidebar. 2. Build optimized landing pages. Well-designed landing pages can increase your lead generation and conversion rates. The more of these pages you have, the more opportunities you have to increase search traffic. A landing page is different than your website homepage.
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