Online marketing is rapidly emerging as the preeminent method of marketing for businesses, as a company's website exposure has the potential to reach billions of prospective visitors to the site at any given time.
Monday, September 21, 2015
Tuesday, September 1, 2015
Search engine optimization (SEO) is a vital part of modern internet marketing campaigns. In fact, as SEO grows and changes, it becomes even more important to keep up with the latest trends in the world of internet marketing. Many small businesses do not consider SEO to be very important for reaching their marketing goals; however, as Google moves from global to local searches, SEO can be a small to medium-sized business’ best friend. Here are three tips on getting started in SEO for local business owners: Content The days of keyword stuffing and rehashed content are long gone. Today’s customers and search engines look for creative and original content that is well-focused on your area of business. Current search algorithms are actually designed to search for original content over any copies. Focus on posting or releasing write-ups and infographics that are unique and relevant to your business.