Thursday, March 31, 2016
Online reputation can make or break your business. Today more than ever, potential customers can instantly find information about your business on the web. This information may or may not be positive. People can post reviews about your products and services not only on your very own website, but also on many other social media platforms like personal blogs, forums, and Facebook. Even one negative review, regardless if it’s true, can drive potential customers away. And it’s not just sales; this can also affect your overall press coverage and even hiring ability. As a busy entrepreneur, you probably don’t have enough time to scour every inch of the web and evaluate every piece of information about your business. That’s why it’s critical to enlist the services of Baton Rouge SEO specialists for this task.
Thursday, March 24, 2016
In the last two years, the entire landscape of SEO has been revamped by Google, Bing, and other search engines. Today, SEO is no longer just about link building and keyword stuffing. In fact, Google places more emphasis on the value provided by your website than how many keywords it is incorporating.
The element of algorithms however is still there, which means you can adopt a few techniques to make your website rank better in search engines. From improving its design and usability to creating viral content, just employing a few search engine optimization strategies and your website will be on top in no time.
Improve the UI and UX
User interface and User experience simply refer to the value being provided by your website to its visitors. Google takes into consideration how many users are coming to your website and then opting for your competitors. If the percentage is too high, it can negatively affect your rankings.
Mobile optimization is the key to search engine optimization success. Google has said time and again that they are focusing more and more on mobile optimization especially in the year 2016. If your website is mobile optimized, your ranks has more chances of going higher, since approximately 42% of traffic is now coming to search engines through mobile phones.
Monday, March 7, 2016
If you have researched online marketing methods, you may have come across a wealth of information about SEO. SEO, or search engine optimization, is widely known as a key method to drive traffic to your website. However, when you follow basic principles for SEO, you may not generate the results that you were hoping to. With how effective Baton Rouge search engine optimization can be and with how affordable the solution is, it makes sense to focus more attention on SEO and to learn about why your SEO campaign may not be working. The Complex Algorithms There are some intensely complex algorithms used by search engines today, and many who are looking for results from search engine rankings and SEO only use basic techniques. They essentially try to trick the search engines, but the fact remains that search engines are programmed to detect this and to ignore it in their rankings.